Over 92 million people caught part of Saturday’s coverage. It’s definitely the peacock network’s day in the sun and I can’t say I fault it for wanting to puff it’s feathers out. So far 114 million people have watched at least some of the olympic coverage. That means more than 40% or two out of five people over the age of two have caught at least some of the coverage. Here’s the full NBC press release with more data: NBC’s BEIJING OLYMPICS ON PACE TO BE MOST WATCHED OLYMPICS IN HISTORY WITH
Continue here: NBC’s Olympic Coverage on Pace for Most-Watched Olympics in History with 114 Million Total viewers
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