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Tag Archive | "analytics"

Data Might Open A Door, But It’s Going To Take More Than Data To Be Invited In

Tuesday, October 20, 2009

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Accenture , the management consulting, technology services and outsourcing company that pays Tiger Woods to be its spokesman is now entering a relationship with Adchemy , a Silicon Valley digital marketing company. According to New York Times : Adchemy is one of several ambitious young [...]

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The biggest marketing trends for 2010? Posted by Brand Strategy Magazine | Posted in Branding, Case Studies | Posted on 02-10-2009

Friday, October 2, 2009

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What are set to be the big marketing trends for 2010? The agency Brand Keys has put together its annual list of predictions, which I have summarised below. It’s a bit US-centric but very interesting. For more information, visit the Brand Keys website here.Do you agree with these trends?Trends for 20101) Value is the new [...]

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Rethinking Social Media Experts

Monday, August 24, 2009

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( Originally posted on DeckersMarketing.com on August 17, 2009. ) A few days ago, I wrote that we need to rethink this whole “there’s no such thing as social media experts ” nonsense. The argument, as stated by some non-social media people, is something to the effect of: [...]

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Yes Virginia, There Are Social Media EXPERTS

Thursday, August 20, 2009

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( Originally published on DeckersMarketing.com on August 14, 2009 ) I’ve been thinking about the whole “ there’s no such thing as social media experts ” argument lately. I’ve decided it’s wrong. We’ve heard this “no such thing” argument from a lot of people, including me , [...]

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Thoughts on The Art Instinct, Part I: Sports as Art

Tuesday, August 11, 2009

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I’m afraid that my thoughts on Denis Dutton’s new book, The Art Instinct , are still heavily disjointed. Before I address the book in a more steady fashion, there is one point that I feel capable of writing about coherently now. May sports be a subset of the set of things categorized as art? [...]

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Golf golf - Golf Carts, Not Just For the Golf Course Anymore …

Sunday, August 2, 2009

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Tip! Instructor who is the key of learning must be an excellent golfer and should have abilities to train a person. Golf carts have ... Continue here: Golf golf - Golf Carts, Not Just For the Golf Course Anymore ...

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EA opens iPhone studio 8lb Gorilla

Tuesday, July 14, 2009

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EA opens iPhone studio 8lb GorillaIn: Apple| News Article| Web| Web Development| gaming| home| mobile 14Jul2009 By: casualgaming.bizNew EA developer 8lb Gorilla will strengthen EAâ??s push into the ever-growing iPhone and App Store scene, though the studioâ??s production schema â?? to release unique, unadulterated and particularly cheap titles on a monthly basis â?? will diversify [...]

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Most Popular Golf Vacation Destinations (Gymboree golf pond …

Sunday, July 12, 2009

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Tip! Instructor who is the key of learning must be an excellent golfer and should have abilities to train a person.It is no ... More here: Most Popular Golf Vacation Destinations (Gymboree golf pond ...

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Brand Bolt: which brands could fit with sprinter Usain Bolt? Posted by Brand Strategy Magazine | Posted in Branding, Case Studies | Posted on 07-07-2009

Tuesday, July 7, 2009

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We reported today about sprinter Usain Bolt looking for sponsorship opportunities to build his “brand”. He currently has partnerships with Puma, Digicel and Gatorade and his new image management team claims it is talking to many more companies about signing up the runner.So what is Usain Bolt’s brand? I’ve been trying to work out which [...]

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Playing Tournament Golf (Slazenger golf shirts l) | Golf Blog Site

Saturday, June 27, 2009

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Tip! Research and purchase golf equipment which will give you an edge in terms of distance and accuracy.Playing golf with your Sunday group is ... Continue here: Playing Tournament Golf (Slazenger golf shirts l) | Golf Blog Site

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